IREM offers First-Ever Blended Learning Webinar for Brazilian Market
(March 2016) IREM offered the first-of-its-kind blended learning webinar geared to members and practitioners in Brazil.
Offered in multiple cities in Brazil simultaneously, this blended learning experience addressed the Role of Emotional Intelligence in Leadership. It kicked off with a Leadership Self-Assessment activity. Facilitators in the different locations walked attendees through the activity, debriefed and then tuned-in to a live webinar broadcasted from IREM HQ in Chicago. Instructor, Ramon Venero, CPM®, led the webinar, which built on the in-person activity by digging deeper into the importance of emotional intelligence in the workplace. Mr. Venero conducted the webinar in Portuguese. Participants were eager to interact with Mr. Venero, ask questions and participate in this distance-learning format, an educational method not as commonly used in Brazil.
“We appreciated this opportunity to participate in the webinar because as certified professionals, we are always looking to take advantage of opportunities to exchange knowledge and experience,” says Fernanda Lisboa, CPM, President of Sao Paulo Chapter No. 111.
This webinar kick-off IREM’s 2016 initiative to provide more direct member service to IREM’s Brazilian contingent and increase IREM’s visibility in the country over all. IREM has planned other professional development activities, which will take place throughout the year.
IREM has two chapters in Brazil- Sao Paulo Chapter No. 111, formed in 2003 and Rio de Janeiro Chapter No. 120, IREM’s newest chapter, approved during the Governing Council in October 2015.
IREM President Discusses Responsible Business at MIPIM
(March 2016) What does “responsible business” look like for the real estate property and asset management profession? This was the question IREM President Chris Mellen, CPM, ARM, answered during a panel discussion organized by RICS that took place at MIPIM in Cannes, France on March 15, 2016.
“IREM’s core values really capture what responsible business is all about for the property management industry,” said Mellen, who is with The Simon Companies in Braintree, MA. These core values encourage members to use their talent and resources in a way that translates into value for owners of real estate and, at the same time, improves the quality of life for people who live, work, and shop in those properties.
“Responsible business means paying attention to all stakeholders,” said Mellen. This is reflected in delivering exceptional service to clients, providing safe and comfortable places where people can live and work, supporting employees in achieving their full potential, and acting responsibly in dealings with vendors.
IREM is a member of the International Ethics Standards Coalition, which is embarked on an initiative to develop international standards of ethics for all sectors of the property profession. And not surprisingly the issue of ethics came up during the panel discussion. Commenting that IREM was founded on the basis of ethics, Mellen said that acting ethically means achieving success in the right way – “by always putting the client first.”
MIPIM, recognized as the world’s leading property market, drew more than 20,000 real estate executives from around the world. IREM was there as part of the USA pavilion, hosted by the National Association of Realtors®, of which IREM is an affiliate.
Opportunity during Economic Turmoil headlines IREM Leadership Visit to Brazil
(October 2015) IREM gained seven CPM Members and 3 ARM Members in Rio de Janeiro, Brazil this month. IREM President, Lori Burger, conducted the swearing-in. Before the ceremony, she had the opportunity to present to the new members on the importance of diversifying service and strengthening relationships during a time of economic crisis. “We know Brazil is going through tough times,” she stated, “but rather than doing the impulsive cuts of staff and service, use this period to prepare for the future, reorganize, and invest in what is to come.”
While in Rio, Ms. Burger also meet with IREM’s licensee SECOVI-Rio and discussed plans for member services and benefits tailored to IREM’s Brazilian members. SECOVI is the acronym used for real estate syndicates based in each Brazilian state. Companies are required to join the syndicate to do business in Brazil, but can opt to pay dues to receive extra services.
Following Rio, Ms. Burger flew to Florianopolis, Brazil to attend the CONAMI conference. Ms. Burger and CEO Russell Salzman served as keynote presenters for the conference, opening the event with a panel on applying lessons learned from the U.S. economic crisis of 2008/2009 to the current situation in Brazil. Mr. Salzman also presented his “Lessons in Leadership” seminar.
At the conference, IREM met with its other Brazilian licensee- SECOVI-SP, out of Sao Paulo. IREM also connected with the heads of SECOVI offices in other Brazilian states and spoke with them on expanding IREM’s presence in Brazil. “Especially now, the connections and networking opportunities IREM provides its membership are invaluable – companies that understand the importance of relationships, sharing and collaboration will be more adept at getting through a downturn,” summarized President Burger.
Prominent CPM Member Speaks on Sustainability at the SECOVI Conference in Sao Paulo
(September 2015) IREM representatives were in Sao Paulo, Brazil, in September taking part in the SECOVI-SP Real Estate Conference. The focus of the conference’s opening session was the ongoing economic crisis and political scandal in Brazil involving two of the country’s largest companies and the party of President Dilma Rousseff and the impact it is having on the population as a whole and specifically on real estate investment and development.
Sustainability is another topic of interest in Brazil, and Cheryl Gray, CPM, of Bentall Kennedy in Toronto, ON, delivered a presentation on this topic. Gray, also an IREM senior vice president, addressed sustainability’s value drivers, global sustainability trends and environmental risks, regulatory developments, and opportunities in the multifamily sector. Bentall Kennedy is a recognized leader in Responsible Property Investing (PRI), ranking first globally in the Global Real Estate Sustainability Benchmark (GRESB) diversified peer group for 2014. Leading the discussion about sustainability in Brazil following Gray’s presentation was Fernanda Lisboa, CPM, president of IREM’s Sao Paulo Chapter.
IREM in Russia
(September 2015) Twenty- two new CPM Members were sworn in Monday, September 7 at the ProEstate Conference in Moscow. This is the largest swearing-in of new members ever conducted in Russia. An additional six new Members were also approved in Russia this month, increasing membership in Russia Chapter No. 109 by twenty-eight. Konstantin Aprelev, CPM, President of Russia Chapter No. 109 stated “It is so exciting to gain so many new members, especially now as Russia experiences such economic turmoil. It shows that even in this time of crisis, education is important for our local practitioners, companies, and the industry as a whole.”
IREM sponsors CPM courses in Russia through two partners- the Study Center of the Russian Guild of Realtors (RGR), based in Moscow, and the Guild of Managers and Developers (GMD), in St. Petersburg.
GMD runs the ProEstate Forum, a multi-format and multi-disciplinary event focusing on urban development and the real estate market. IREM President, Lori Burger, CPM, along with Russian Members Tatiana Mikhailova, CPM and Dmitry Shumbutov, CPM, delivered a management session on strengthening your management company as part of ProEstate. Burger stressed that employees are a company’s most important asset. She stated “Everyday our company strives to fulfill our legacy with our team of dedicated, motivated and talented professionals who share the same passion for success, commitment to excellence, and insight.” She encouraged audience members to think about the legacy of their own companies and to invest in their employees.
IREM has participated in ProEstate since its inception, providing speakers, as well as hosting a stand in conference exhibition.
IREM on the International Front . . . in Japan, at IPMSC and FIABCI, in Canada
(May 2015) IREM President Lori Burger, CPM, was in Sapporo, Japan, for the annual meeting of the IREM Japan Chapter and installation of 34 new CPM members there. This brings the total to nearly 300 CPM members in the chapter, which has taken major strides in elevating the stature of the real estate management profession in Japan.
Prior to going to Sapporo, Burger, together with IREM CEO Russ Salzman, was in Tokyo. On their Tokyo itinerary, organized by Noriaki Shiomi, CPM, and Masayoshi Fujisawa, CPM, were a meeting with the Japan Ministry of Land, Infrastructure, Transport, and Tourism; tours of several high-profile properties and successful management companies; and a presentation before the Japan Property Management Association (JPMA).
In the meeting with the Ministry and in speaking at JPMA, Burger gave an overview of IREM’s international strategy, citing four main themes. “First is a focus on advancing and participating in the development of global standards,” said Burger at JPMA. “Second, IREM is working to identify, refine, and spread the use of best practices in the management of real estate.” Continuing, she noted that “These best practices may come from the United States, but just as likely will come from managers in other countries.”
“Third on IREM’s international strategy list is sustainability, which is truly a global issue,” said Burger. “Scarcity of resources, global warming - these are concerns of people throughout the world. And because buildings are the number one consumer of energy, IREM has made sustainability one of its priority issues.”
IREM’s fourth international strategy relates to natural and man-made disasters. “Property management has an important role to play in helping to avoid, prepare for, respond to, and recover from emergencies of all kinds,” said Burger, which is why IREM has made emergency preparedness and crisis management one of its strategic priorities.
Also last week, as a member of the International Property Measurement Standards Coalition (IPMSC), IREM was represented at a coalition meeting in Kuala Lumpur by Nancye Kirk, IREM Vice President of Global Services and its trustee on the IPMC board. Coalition members from around the world came together to discuss implementation of the International Property Measurement Standards for Offices, which was released in late 2014, and progress being made toward the development of similar standards for residential properties.
The IPMSC meeting was hosted by FIABCI and held in conjunction with the FIABCI Congress. The theme of the FIABCI Congress was Urbanization: Perils or Prosperity? It is projected that 75% of the world’s population will live in urban areas by 2020, making this theme relevant to real estate professionals everywhere.
Meanwhile, IREM President-elect Chris Mellen, CPM, was in Vancouver, Canada, for the annual meeting of the Real Estate Institute of Canada (REIC) and a leadership conference sponsored by IREM for its chapter leaders throughout Canada. This year’s regional conference focused on marketing to the industry, and included a dynamic session on how to focus messaging for a target audience, a panel discussion on innovative chapter projects, and Region 14 RVP Mary Aubrey, CPM, led leaders through an activity to test their knowledge of chapter requirements and best practices.
Ron Penner, CPM, of Winnipeg Manitoba stepped down as REIC president and Candace Le Roux, CPM, ARM, of Vancouver, BC, was installed as the president for the 2015-2016 term.
IREM President Connects with CPM Members in Shanghai
(February 2015) IREM President Lori Burger, CPM, was in Shanghai, China, in February, reaching out to CPM Members there and gaining insights into the Shanghai real estate market. During a meeting of the IREM China Shanghai Chapter, Burger commented on the fast-changing world of real estate management, noting that “there’s a lot going on in the world today that is affecting each of us – in our homes and in our workplaces and in our roles as real estate managers. IREM regularly looks at what is happening, studies the impact of change, and shares what we learn with our members and the industry at large.”
She then zeroed in on four trends that are affecting the industry: technology, generational blending, the acquisition and management of talent, and globalization. “In today’s highly competitive environment, it would be easy to hoard our knowledge, to keep what we learn to ourselves,” said Burger. “But as professionals, we know that it is through shared knowledge and the free exchange of ideas that we all rise and become better.”
While in Shanghai, Burger visited two new projects that are under development: UCenter in southern Shanghai, which will comprise nearly two million square feet of Grade A office space plus hotel and retail space; and TODTown, which will be developed as part of a major new transportation hub and will include residential, office, and hotel space. Both projects are being developed by Shanghai Industrial Urban Development Group, IREM’s first and only AMO firm in China.
IREM’s presence in Shanghai is growing, with nearly 50 CPM Members, regular offerings of the CPM educational program, and a chapter led by President Guoqiang Pan, CPM, of Shanghai Golte Asset Management Co., Ltd.
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