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Latest in IREM “Key Report” Series Authored by Industry Expert and Visionary Christopher Lee

Editor’s Note: Review copies available to media on request; contact Sharon Peters.

General Information: IREM Key Report: From Good to Great to Best-in Class: A Real Estate Leader’s Guide to Optimal Performance; IREM, 2008; soft cover; 163 pages; IREM Members, $47.95; retail price, $59.95 (plus shipping and applicable state sales tax).

(Chicago, IL, April 10, 2008) A new and insightful guide for today’s real estate leaders – highlighting proven strategies to help any organization achieve optimal performance, profitability, and a competitive edge – is now available from the Institute of Real Estate Management (IREM®). Authored by real estate industry expert and visionary Christopher Lee, president and chief executive officer of the Los Angeles-based CEL & Associates, Inc., the publication is titled “From Good to Great to Best-in-Class: A Real Estate Leader’s Guide to Optimal Performance.” It is the latest in a series of offerings called IREM “Key Reports,” and provides an in-depth analysis – accompanied by tables and diagrams – of important trends and changes currently impacting today’s real estate management industry.

VALUABLE TAKEAWAYS

• Readers will come away with a better understanding of these and other critical subjects:
• The Evolution of the Real Estate Industry
• Megashifts and Megachanges Ahead
• Developing a Strategic and Long-Range Business Plan
• Transformational Leadership
• Finding, Hiring, and Retaining the Best
• Becoming Customer-Centric
• Controlling Costs and Improving Processes
• Creating a Differentiating Story and Brand
• Succession Planning

ENDS WITH 50 FUTURISTIC PREDICTIONS
The report concludes with 50 predictions on events that are likely to occur over the next decade that could significantly impact the real estate management industry; also, a “Worth Reading” list of recommended texts.

PRICE AND ORDERING INFORMATION
IREM Key Report: From Good to Great to Best-in Class: A Real Estate Leader’s Guide to Optimal Performance is $47.95 for IREM Members and $59.95 retail (plus shipping and applicable state sales tax). To order, contact the IREM Customer Relations Department at 430 N. Michigan Ave., Chicago, IL 60611, or call toll-free at (800) 837-0706, ext. 4650. Credit card orders (VISA, MasterCard, American Express, and Discover) can be faxed toll-free to (800) 338-4736 or e-mailed to custserv@irem.org. Internet users can order the publication online at www.irembooks.org.

ABOUT THE INSTITUTE OF REAL ESTATE MANAGEMENT
The Institute of Real Estate Management (IREM^®) is celebrating its 75th anniversary in 2008. Major sponsors of the year-long celebration are Yardi Systems, a leading provider of high-performance software solutions for the real estate industry and the Realtors^® Commercial Alliance (RCA), the collective commercial constituency within the National Association of Realtors^®.

For more than seven decades, IREM has been the source for education, resources, information, and membership for real estate management professionals. An affiliate of the National Association of Realtors®, IREM is the only professional real estate management association serving both the multi-family and commercial real estate sectors. With 80 U.S. chapters, eight international chapters, and several other partnerships around the globe, IREM is an international organization that also serves as an advocate on issues affecting the real estate management industry.

Membership includes more than 18,000 individual members and 500 corporate members.  IREM promotes ethical real estate management practices through its credentialed membership programs, including the Certified Property Manager^® (CPM^®) designation, the Accredited Residential Manager^® (ARM^®) certification, the Accredited Commercial Manager certification, and the Accredited Management Organization^® (AMO^®) accreditation. These esteemed credentials certify competence and professionalism for those engaged in real estate management.  In addition, IREM offers Associate, Student and Academic memberships.

Collectively, IREM CPM® Members in the United States manage over $1.5 trillion in real estate assets, including 8.4 million residential units and 8.4 billion net square feet of commercial space. An additional 977,400 residential units are managed by IREM ARM® Members. IREM Members are employed by some of the most prestigious real estate firms in the world and nearly 70% hold upper-level management positions. Due to their professionalism and vast experience, property owners and investors worldwide continually seek out the management services of IREM Members.

To learn more about the Institute of Real Estate Management and its chapter network, call (800) 837-0706, Ext. 4650 (outside the U.S. call (312) 329-6000) or visit www.irem.org.