Course Description
Presenter: Menash Zadik, Co-Founder, Doerly Works
Virtual assistants can help property management businesses reduce administrative burdens, streamline operations, and create capacity for growth. In this course, Menash Zadik introduces the role of virtual assistants and explains how they can support a wide range of property management functions.
You'll learn what virtual assistants are, the types of tasks they can perform, and how they can fit within an existing property management operation. The course also examines potential cost savings and human resources advantages, including support for recruitment, onboarding, and workforce management.
Through practical implementation strategies, you'll explore how to onboard, communicate with, and manage a virtual team effectively. By the end of the course, you'll be better prepared to evaluate whether virtual assistants are a good fit for your business and integrate them in ways that support productivity, scalability, and operational resilience.
Learning objectives:
- Define virtual assistants, identify the types of tasks they can perform, and describe their role within property management operations
- Evaluate the potential cost savings and human resources advantages of virtual assistants compared with traditional staffing approaches
- Apply practical strategies for onboarding, communicating with, and managing a virtual team
- Identify opportunities to use virtual assistants to improve productivity, scalability, and operational efficiency

Menash Zadik is Co-Founder of Doerly Works and a business professional with 25 years of experience in operations, real estate, and general business. Before co-founding Doerly Works, he served as Partner and Chief Operating Officer at Elmdale Partners, where he supported operational transformations involving acquisitions, mergers, investor relations, fundraising, and rebranding. He also helped advance the use of remote work and flexible labor solutions to streamline human resources operations and reduce costs.
Previously, Menash served as Regional President at Invitation Homes, a Blackstone portfolio company, where he oversaw the development of its Midwest operation and managed a property portfolio valued at more than $1 billion. Earlier in his career, he founded and led a multistate real estate company and worked at Accenture, consulting with major organizations on information technology and change management initiatives.
Through his work at Doerly Works, Menash focuses on helping businesses improve operational efficiency, adaptability, and resilience through effective remote staffing solutions.
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