How to Grow Your Most Important Asset – Your Team

Member price:


Your price:

$ 99.00


11 am PT / 12 pm MT / 1 pm CT / 2 pm ET
*approximate length: 45 minutes to 1 hour

Presenter: Jesse Holland – CPM®

In today’s challenging property management environment, our people make all the difference.  However, do they know what you want?  Is everyone on the same page?  Is their impact positive or negative? Are they achieving success? Or are they feeling beat down and nobody cares about them?  In this program, you will learn tricks and tips to inspire and grow your most important company asset – your team.  Together, we will review best practices from Sunrise Management & Consulting.

Learning Objectives:

  • How to communicate what you want your team to accomplish
  • Identify what success looks like
  • Resolve performance issues fairly and quickly

Jesse Holland, CPM is the President and Founder, Sunrise Management & Consulting.

Jesse Holland A creator and entrepreneur from an early age, Jesse Holland’s career in real estate began when he was hired to computerize a property investor’s property management operations in high school.  His burgeoning interest in real estate led him to pursue a degree in Business Management and Marketing from Cornell University which he completed in just three years.  At the same time, Holland purchased his first property with his father.  The 4-unit multifamily property was to become his first lesson in the “dos” and “don’ts” of property management and investing.

Holland founded his first real estate agency and property management firm, Holland Real Estate Services, in 1987. Holland managed over 1,000 units of multifamily small scatter site properties and 200,000 square feet of commercial real estate during his 10 years as President of Holland Real Estate Services.

In 1998, Holland established Sunrise Management & Consulting.  Holland’s vision extended beyond the nuts and bolts of property management.  He quickly established a reputation for excellence with the successful redevelopment of Adams Park Apartments.  His energetic mind led to the creation of a systematic approach to property management now called Property Coach.  Property Coach provides a logical, step-by-step process that provides clear guidance for property managers and eliminates guesswork.  The Property Coach system has been successfully applied at multiple properties and staff training sessions.

Holland is a vanguard in the field and has provided thought leadership for professional organizations, peer groups and the media.  He has been quoted extensively in both local and industry press.  Holland was a featured speaker at the 2014 Institute of Real Estate Management Fall Leadership Conference, the National Association of Realtors Conference & Expo, and the New York Library Association Conference and Trade Show.
Holland has served on multiple committees for the Institute of Real Estate Management (IREM) including the Audit and Investment Committee, Technology Advisory Board, Ethics Committee, Ethics Appeal Board, Industry Standards Advisory Board, and the Governing Council.  He is a former chapter president for NY Capital region Chapter 93 and served as the IREM Region 2 vice president for New York, New Jersey, Pennsylvania, and Delaware.  Holland holds an Accredited Residential Manager Certification and is a Certified Property Manager (CPM).  He is licensed as a real estate broker in New York, Pennsylvania, Massachusetts, and New Jersey.  Holland’s additional professional affiliations include membership in the National Association of Realtors, the National Apartment Association.

Holland lives with his wife in Niskayuna, NY.  He is active in the local community where he serves as a volunteer firefighter and EMT.  During the winter months, Holland serves on the ski patrol at Maple Ski Ridge.

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