Property Managers Tackle the PropTech Challenge

“Property Managers Tackle the PropTech Challenge” 
NREI – July 22, 2019

Blockchain. AI. Digital twin. The proliferation of property technology companies coming on line—upward of $12 billion annually—can make a building manager’s head spin. As homespun, pop-culture philosopher Dorothy Gale said in the Wizard of Oz: “I’ve a feeling we’re not in Kansas anymore.” And frankly, we’re not. We stand on the threshold of a major redefinition of how we work based in large part on the proptech applications flooding the market. But how does any firm separate the wheat from the chaff? Who do you trust? What applications will withstand the inevitable shakeout? And, arguably, most importantly, what applications work best for your operation, your culture and your mission as a provider of service?